Crowder’s Pharmacy Unveils “The Brace Zone” – A New Destination for Therapeutic Support and Recovery
- Bedford Online
- 37 minutes ago
- 3 min read
May 2, 2025

[BEDFORD, IN] – Crowder’s Pharmacy proudly announces the grand opening of The Brace Zone, an exciting new addition to the pharmacy dedicated exclusively to high-quality medical braces and therapeutic supports. The launch event, held Friday, April 25, was a lively celebration that brought together members of the community, local media, and charitable supporters for a day filled with wellness, fun, and giving back.
The Brace Zone offers a comprehensive selection of medical braces and supports from OTC Professional Orthopaedics, a respected, family-owned company with a 120+ year legacy of innovation and quality. Based in Ohio and established in 1893, OTC remains one of the last independent brace manufacturers in the U.S. Their products are trusted by prescribing physicians and are expertly crafted using cutting-edge materials—many of them made in the USA. Crowder’s Pharmacy is proud to be Bedford’s exclusive local retailer of these premium support products, offering the largest selection in southern Indiana — from youth sizes to adult extra small through 3XL.
From knee, ankle, foot, wrist, and hand braces to elbow, shoulder, cervical collar, lumbar, rib, and abdominal supports. The Brace Zone has solutions for every need. Whether you’re recovering from an injury, managing a chronic condition, or just need added support for daily activities, sports, or work, OTC’s professional-grade products are designed with you in mind.

A standout feature of The Brace Zone is Crowder’s brace specialist, Carol Harris, available on-site to provide personalized fitting services. “When it comes to braces, proper fit is everything,” Carol explained. “We take the time to measure and consult with each customer to ensure the brace delivers the right support—whether it’s for pain relief, post-surgical recovery, or injury prevention.”
The Brace Zone ideal for young athletes, who often need targeted support for sports and active lifestyles. From sprains to strains, and everything in between, the right brace can make all the difference in safe recovery and performance. Crowder’s offers guidance and fittings to help youth athletes stay in the game and bounce back with confidence.
In addition to braces, the department also features OTC’s 360° Hot/Cold Gel Compression Packs, offering versatile, targeted relief for inflammation, pain management, and muscle recovery—all with the added benefit of integrated compression for faster healing.

The grand opening was not just a product launch; it was a celebration of community spirit. Local radio station WQRK provided a live broadcast, while Jay Fox from Indiana Farm Bureau Insurance fired up the grill to serve free hamburgers and hotdogs. Guests enjoyed music, delicious food, and various giveaways, along with a special dunk tank fundraiser in honor of Brad Love, a beloved delivery driver for Crowder's, who was celebrating his 60th birthday. Proceeds from the dunk tank were donated to the White River Humane Society, highlighting Crowder's ongoing commitment to supporting the community.

A representative from Crowder’s Pharmacy remarked, “We could not have asked for a more successful day. Despite the inclement weather, the support from the community was exceptional. The Brace Zone represents an exciting expansion of our mission to provide compassionate, local healthcare. We’re proud to partner with a heritage brand like OTC and to offer a new level of personalized care to Bedford.”
Customers are invited to visit The Brace Zone in person to explore the selection and receive a custom fitting consultation.
For more information, please visit Crowder’s Pharmacy at 631 16th Street, Bedford, Indiana, or call 812.275.5949.